"Best of both worlds": The Hybrid Communication concepts of VRPE combine the unique strength of trade-shows and showrooms (face-to-face!) with the endless potential of digital solutions (Augmented / Virtual Reality). We handle the physical and digital brand experiences as ONE overall communication in the physical and mental spaces and combine them seamlessly.
The results: synergies, consistency, efficiency.
Today, virtual exhibition stands have a major role to play. This is not only due to the corona pandemics but because they foster customer contacts, target-oriented product presentations in a strongly branded space. Even in the absence of physical contacts and without having to actually attend a trade-shows. With the right digital means and skilful dramaturgy, displays such as exhibition stands, showrooms, product launches can gain enormously in depth of information, outreach and longevity (e.g. in social media). Your investment is optimised and demonstrably more effective.
Here, we are talking about more than just virtual trade-shows and exhibition stands: we are talking about "augmented communication". We, at VRPE are convinced that a virtual trade-show presence requires much more than just moving through a digitally replicated stand at the click of a mouse: For your virtual exhibition stand, we set on fine-tuned mixture of live and replay communication with virtually embedded content in a real brand world. Your exhibits can be integrated as well as any digital content you wish. And the best is that whether, on a One-One basis or in groups, your employees can interact with the visitors. This is the end of "One-Size-Fits-All" and the true beginning of a dialogue.